The car business moves quickly and auto dealerships need to act fast to be first to market with messaging related to ever changing rebates and incentives, finance offers and more. Adding a page to highlight new rebates and incentives or specials in real time is vital to win in your market. As an industry we change our mail, radio, television and email marketing very effectively. For a multitude of reasons our websites seem to lag behind. This is unacceptable. Shoppers of all ages have changed their behaviors and very few people will buy a car without visiting the dealer’s website. Furthermore, your advertising is driving traffic to your dealership’s website. Your website has to reflect your advertising!
Simply put, it takes too long for other dealer website providers to make changes. At Carbase we ask the question, how should the auto dealership and website provider relationship work? We strongly believe the “dealership website” is the core of the auto dealership’s brand. The Carbase Responsive Dealer Website is a real-time marketing platform that allows your dealership to move at the speed of your business.
This relationship should be a partnership. To help you leverage these emerging online opportunities, we load our sites with more standard features than virtually any of our competitors. We are constantly adding features and functionality to keep your dealership on the cutting edge of the online revolution. We understand that while great website design is a key element to your online strategy, it is not the only ingredient necessary for success. Therefore, we also offer top-notch customer support, training and after-sale services. We work with you continuously to maximize ROI and help you sell more cars.